Only two decades ago social media wasn’t a thing. However, now it is almost impossible to imagine a world without social media. Somehow, it’s become a normal part of our daily life, and it has altered the way we interact and see the world altogether. In fact, there are thousands of social media apps and billions of users worldwide.
This means social media isn’t going anywhere soon… and it will keep evolving and introducing new possibilities for human interaction, advertising, financial growth, and entertainment.
Still, because there are plenty of social media platforms, it is hard to know which ones you should try. In truth, it is difficult to choose when we’re bombarded with too many choices.
Therefore, in this article, we’ll provide a list of the top 10 social media apps that are worth your time.
Let’s dive in!
Here is a list of the top 10 social media apps
Despite the vicious competition, Facebook remains the most popular social media app. Roughly, it has 2.9 billion users worldwide, making it the largest social media platform in the world. The platform earned its popularity because of its many advantages for users.
For instance, Facebook is a great place to easily connect with family members and friends. It also allows you to meet like-minded people with similar interests & spread information on a large scale.
On top of this, Facebook is great for businesses to reach a wide audience and promote their brands & products online.
Moreover, what I like about Facebook the most is its marketplace. This feature enables users to sell and buy products locally. This is a good way for users who want to scale a side hustle and make some money.
We cannot speak about social media apps without mentioning Instagram. That’s because it’s also one of the most popular apps today. In 2020, the platform has reached 1.440 billion users around the world.
Like Facebook, Instagram comes with many advantages for users, especially photographers, and artists. That’s because Instagram is designed to share pictures, selfies, and artworks, mostly visual content.
Instagram is also a great place for branding. It doesn’t matter if you want to create a personal brand, become an influencer, or brand your business, Instagram can help you do all of that.
Thanks to its features; stories, reels, posts, and live-streaming, you can easily create a unique online presence.
You can think of Twitter as a news channel. Launched in 2006, this social platform is great to share and receive information across a wide audience.
What’s so good about Twitter is that it allows users to access breaking news, reactions, and debates. On top of that, it gives users the opportunity to be part of discussions and voice their ideas and opinions.
Twitter is also great if you want to follow the highlights of your favorite celebrities, athletes, and journalists.
Linkedin is a hub where high professionals, managers, recruiters, and businesses meet. Unlike other social media apps, LinkedIn is a professional platform. And It allows users to build resumes, find jobs, and network with other professionals.
This is ideal for people who are looking for professional opportunities and improving their careers.
Personally, what I love about LinkedIn is that it provides consistent value and opportunities to users. It also makes job-hunting & networking easier for everyone. On top of this, the platform offers self-development courses to improve your skills in many areas.
Moreover, LinkedIn is a great platform to track the latest updates in a target industry. This helps users remain relevant to their industry while identifying potential opportunities.
Tumblr is the perfect mixture of blogging and social networking. That’s because it allows users to post different forms of content on their blog pages. This includes Text posts, videos, pictures, audio posts, links…, etc.
Above this, Tumblr offers users the luxury to customize their blog pages as they wish. In other words, as a user, you can easily customize a unique presence on the platform. It is similar to having your own website!
Not to forget, Tumblr also has a warm and large community where you can make new friends who share similar interests.
Snapchat is another popular social media platform, especially among young people. In fact, this year, Snapchat has reached 332 million active users globally.
The platform has gained this popularity thanks to its unique features. For instance, its snap camera has changed the way people take pictures, interact, and express themselves. Snapchat’s filters allow users to take & edit unique pictures as they wish and share them with friends.
Above that, what sets this app apart is its privacy features! Snapchat values users’ privacy. You don’t have to worry about your pictures being saved by other users or in the app’s database. That’s because Snapchat only shows your pictures temporarily, and after a day they’re deleted.
Pinterest is an excellent social networking platform for images. It’s best defined as an image-sharing website though it also supports GIFs and videos. You may upload images to public or private boards, follow other users and boards, and leave comments on pins.
Also, If you’re seeking DIY project inspiration or something to get your creative juices flowing, Pinterest is the place to go.
Moreover, if you have a business website Pinterest is great to drive a lot of traffic to it. It also helps convert ordinary into customers. In other words, the platform can increase your conversion rates and engagement.
So, if you’re a blogger or website owner, you must never neglect the marketing power of Pinterest.
In China, Sina Weibo is the equivalent of Twitter. However, it has 580 million users all around the world. And, it is the most popular Chinese social platform.
Sina Weibo is mostly used by younger people. It has more trendy and informative material. Similarly, Weibo enables companies to create official and verified accounts in order to engage with their audience and market their products and services.
Reddit, which boasts itself as the internet’s front page, combines a discussion forum with the ability to submit content. Users have the ability to upvote and downvote posts to help determine what is trending at any particular time.
Subreddits are sections within the platform. They cover practically every topic you can imagine. Reddit is an excellent location to meet individuals who share your interests if you have a specific passion.
I bet you’ve heard of TikTok, a brand-new, widely used social media app. It is the fastest-growing social platform, with more than 1 billion monthly users.
Moreover, like Instagram & Facebook, TikTok offers enormous marketing potential for businesses! The reason is that is highly popular among the millennials and Gen-Z people. In turn, it helps companies target a younger audience.
Apart from the marketing side, Tiktok is a great platform to enjoy authentic content, follow trends and, share your passion.
Again, There’re thousands of social media apps and more to come. So, one article isn’t enough to include all of them. However, we’ve done our best to come up with a list of apps that deserve your time.